On Thursday last week, H&M opened its doors to newly refurbished
flagship store, which is located in London`s Oxford Circus. I went along to
check out the space and was immediately greeted by an army of mannequins, all
dressed up in a rather minimalistic manner. A plus for H&M as this is one
of the main trends of S/S13.
The store is now spread out over six floors and some areas
are quite sophisticated; I was pleasantly surprised to see a few large, attention-grabbing
silver-coloured seats, attractive low-level lighting, and.... a statue of a white
horse. Why would one install this pallid stallion in here – I wondered? Are
they going to start selling horse-riding gear alongside the gaudy dresses and
bomber jackets?
Carl Bagge played a piano when I questioned if this designer-
clad dinosaur (I am referring to moi, not the pianist!) could possibly find anything
for herself in this environment.... clearly geared towards adolescent clientele. To my astonishment I discovered a pair of rather-
fabulous, jungle-themed cropped trousers. They are made of silky, organic
cotton blend and at £24.99 are a real steal! I will wear them with these Vivienne Westwood heels,
or stilettos or voguish mid-heel slingbacks.
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